Everything around us is evolving at an alarming age. The digital age has reached the era of AI. But where does that leave your small business branding efforts? Well, the good news is that while the methods of execution have changed, the principles of branding remains the same. While people may be changing their content […]
How can small business branding remain timeless in the digital age? Read More »
When it comes to branding, many small business owners feel it is simply too expensive. After all, even if you use “free methods”, you still end up either spending your own time on it, or paying an employee to spend time on it – so “free” isn’t really free. On top of that, advertising costs
Is branding becoming too expensive? Read More »
Small business branding doesn’t always go smoothly. At times, you may find that some things simply don’t work. Below are six situations you may find yourself in, and the solutions offered by Lisech: Brand situation #1: How can I reach the audience I am trying to reach? There is always a specific audience that will
6 Common branding situations – and how to solve them Read More »
