Choosing a social media site for your marketing can be challenging. Many small startups fall into the trap of “trying to be everywhere”, and eventually giving up altogether. Being everywhere requires spending a lot of time online, and most small companies cannot dedicate that amount of time. Many experts agree that, instead of trying to …
Which of These 7 Social Media Sites Should You Use for Marketing? Read More »
Can you increase marketing output without substantially increasing the cost? In some cases you may not have a choice. However, even if you do have a choice, it makes sense to squeeze the most possible value from your advertising spend. Here are three ways to increase marketing output without linear cost increases: 1. …
Three Ways to Increase Marketing Output Without Breaking the Bank Read More »
Using a graphic designer to create graphics can be expensive. However, in this day and age of social media marketing, the graphics you create have a huge impact on how many people see and interact with your content. Aside from pictures shared on Facebook, Instagram and Twitter, there is also the matter of the “open …
Two Ways to Create Graphics Without a Financial Outlay Read More »
For many small business owners, inbound marketing is just something you do. You just spend as much money and time as you can on content, video content, Graphics, and ship it to social media. Then you hope that some of it works. What if you change your thinking about inbound marketing? Inbound marketing addresses the situation …
Nine things to consider when you use inbound marketing Read More »
For many business owners, cold calling and hard selling have been the method of choice which many are trained to believe is the way to generate new leads or sales. There is, however, a totally different marketing model – which professionals refer to as inbound marketing, it is also referred to as pull marketing or …
Inbound marketing: 7 ways to attract more customers or clients Read More »
Many small business owners struggle with their marketing. They work so hard to just “do business” that marketing becomes a time consuming chore. This is how you can simplify it all, and spend less time on it. 1. At the start, focus on one channel: Instead of wanting to be “everywhere”, rather concentrate on taking …
How can I simplify my marketing? 5 Tips for more efficient marketing Read More »
